Why is customer satisfaction important for an enterprise?
Answer and explanation
Correct answer: Satisfied customers may buy again and recommend the enterprise to others
When customers feel that an enterprise has delivered good value, they are more likely to trust it, purchase again, and recommend it to others. Satisfaction can therefore support customer retention, reputation, and long-term sales, though it does not guarantee every purchase. Option A is correct; the other options contradict the normal business effects of satisfaction.
Frequently asked questions
What is the correct answer to this question?
Satisfied customers may buy again and recommend the enterprise to others
Why is this the correct answer?
When customers feel that an enterprise has delivered good value, they are more likely to trust it, purchase again, and recommend it to others. Satisfaction can therefore support customer retention, reputation, and long-term sales, though it does not guarantee every purchase. Option A is correct; the other options contradict the normal business effects of satisfaction.
Which subject and chapter does this question cover?
This is a Class 11 Business Studies question. Chapter: Social Responsibilities of Business and Business Ethics. Topic: Responsibility towards different interest groups.