Management concept

Goal achievement shows effectiveness and high cost shows weak efficiency. In exams read target and cost together.

True efficiency is meaningful only with the right quality goal. In exams do not treat low cost as always correct.

Without clear goals efforts cannot get a direction. In exams treat clarity of goals as the basic clue.

Management is needed in every type of organisation for achieving goals. In exams connect different institutions with pervasiveness.

Changing decisions according to the environment is dynamism of management. In exams link situational change with dynamism.

Management is not visible but is felt in order productivity and balance. In exams treat results as the sign.

Management is linked with work people and operations. In exams connect many aspects with multidimensional nature.

Coordination links departmental efforts with the common goal. In exams connect separate success but overall failure with coordination.

Coordination runs through planning organising staffing directing and controlling. In exams treat it as the integrating force.

Management achieves goals through people so it is a social process. In exams human relations are the main clue.

Art involves creative and personal use of knowledge. In exams connect skill practice and experience with art.

Management is a social science because human behaviour changes. In exams do not call it an exact science.

A profession requires specialised knowledge and a code of conduct. In exams remember knowledge and ethics when you see profession.

Management has professional features but licensing is not universally compulsory. In exams treat it as an emerging profession.

Society and environment interests come under social objectives. In exams link pollution control with social responsibility.

Economic and non economic needs of employees come under personal objectives. In exams treat respect and growth as employee interests.

Direct answer: Option A, survival. An organisation must continue operating before it can earn stable profit or achieve wider goals. The reasoning is simple: if a business faces an immediate threat, it may reduce prices, control costs, maintain cash flow and attract customers so that it remains in the market. Thus immediate survival is being prioritised over profit. Option A is correct because survival is a basic organisational objective, especially during an initial crisis. Option B, social charity, concerns voluntary welfare activities and does not describe staying in business. Option C, personal promotion, concerns an employee’s career and is not an organisational objective here. Option D, legal penalty, is a consequence or punishment, not a goal. A business may accept lower profit temporarily to avoid closure. Exam cue: when the words ‘remain in the market’, ‘avoid closure’ or ‘continue operations’ appear, think survival.

Organisational objectives are linked with existence profit and expansion. In exams remember these three together.

Management balances different interests to create common success. In exams connect balance of interests with importance of management.

Management directs resources properly to produce results. In exams see resources and results together.

If authority does not accompany assigned work the work may stop. In exams identify the balance between work and authority.

Staffing is not only selection but also training and development. In exams understand staffing as the full human resource process.

Communication is a two way process so feedback is necessary. In exams connect feedback with communication.

Controlling finds the reason for deviation and corrects it. In exams connect cause and correction with controlling.

Management is a continuous activity. In exams daily improvement and regular checking show continuity.