Business Studies
Functions of marketing
In this Class 12 Business Studies topic from Marketing Management, students learn how marketing moves a product from the producer to the customer and creates value in the process. The topic explains key functions such as gathering market information, product planning, branding, packaging, labelling, standardisation and grading, pricing, promotion, customer support, transportation, storage and distribution. It also shows how these functions work together to satisfy customer needs and support business decisions.
Medium · Level 1 · 1 questions