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Business Studies

Features of business environment

In Class 12 Business Studies, this topic from the chapter “Business Environment” explains the main features of the forces that influence business decisions and performance. Students learn that the business environment is the totality of external factors, including specific forces such as customers and competitors and general forces such as economic, social, political, legal and technological conditions. The topic also covers their interrelatedness, dynamic nature, uncertainty, complexity and relativity, helping learners understand why businesses must continuously monitor and respond to environmental changes.

Medium · Level 7 · 2 questions

Practice questions

01Why is it important to understand the totality of business environment?

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02When a company has to consider customer preference law and technology together before taking a decision which feature is shown?

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