यदि strategy direct app selling है लेकिन company third party marketplace discounts पर ही निर्भर रहती है तो क्या समस्या है?
If the strategy is direct app selling but the company still depends only on third party marketplace discounts then what is the problem?
Correct answer and explanation
A. strategy और channel action में असंगतिMismatch between strategy and channel action
Simple Explanation
direct selling strategy को own channel actions support करने चाहिए। परीक्षा में channel strategy fit देखें। / Direct selling strategy should be supported by own channel actions. In exams check channel strategy fit.
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