एक airline ने meals और extra services हटाकर low fare model अपनाया। यह किस strategic approach का उदाहरण है?
An airline removed meals and extra services and adopted a low fare model. This is an example of which strategic approach?
Explanation opens after your attempt
B. cost leadership
Concept
Targeting price-sensitive customers through low cost is cost leadership. In exams treat low fare model as strategy.
Why this answer is correct
The correct answer is B. cost leadership. Targeting price-sensitive customers through low cost is cost leadership. In exams treat low fare model as strategy.
Exam Tip
कम लागत पर price sensitive customers को target करना cost leadership है। परीक्षा में low fare model को strategy मानें।
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