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Subjects

Business Studies

Price

In Class 12 Business Studies, the topic Price in Marketing Management explains how a business decides the amount customers pay for a product or service. Students explore the role of price in revenue, demand, competition, and market positioning, along with factors such as cost, customer value, market conditions, and business objectives. The topic also builds an understanding of pricing decisions and how price works with the other elements of the marketing mix.

Easy · Level 1 · 1 questions

Practice questions

01What is the biggest risk of selling below cost for a long time?

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