If a food enterprise turns a family recipe into a brand, what is necessary in intellectual and cultural ethics?
Answer and explanation
Correct answer: Source credit, a truthful brand story, and family consent
When a family recipe is commercialised as a brand, ethical practice requires acknowledging its true source, presenting an honest story, and obtaining the family’s consent. This respects cultural heritage and prevents consumers from being misled. Concealing the source or making a false heritage claim is unethical. Exam tip: remember credit, consent, and truthfulness as key principles of ethical food branding.
Frequently asked questions
What is the correct answer to this question?
Source credit, a truthful brand story, and family consent
Why is this the correct answer?
When a family recipe is commercialised as a brand, ethical practice requires acknowledging its true source, presenting an honest story, and obtaining the family’s consent. This respects cultural heritage and prevents consumers from being misled. Concealing the source or making a false heritage claim is unethical. Exam tip: remember credit, consent, and truthfulness as key principles of ethical food branding.
Which subject and chapter does this question cover?
This is a Class 11 Home Science question. Chapter: Work, Livelihood and Career. Topic: Traditional occupations in India - Indian cuisine.
