What is the importance of customer satisfaction in business?
Answer and explanation
Correct answer: It can increase customer trust and repeat purchase
When customers are satisfied, they are more likely to trust the business, return for future purchases, and recommend it to others. Satisfaction usually reflects that the product or service met reasonable expectations, though it does not guarantee repeat purchase in every case. The other options reverse the likely effects and confuse customer satisfaction with poor quality or weak planning.
Frequently asked questions
What is the correct answer to this question?
It can increase customer trust and repeat purchase
Why is this the correct answer?
When customers are satisfied, they are more likely to trust the business, return for future purchases, and recommend it to others. Satisfaction usually reflects that the product or service met reasonable expectations, though it does not guarantee repeat purchase in every case. The other options reverse the likely effects and confuse customer satisfaction with poor quality or weak planning.
Which subject and chapter does this question cover?
This is a Class 11 Business Studies question. Chapter: Business, Trade and Commerce. Topic: Concept, characteristics and objectives of business.
