What is the main purpose of an election campaign?

Correct answer: To inform voters about candidates and policies

Correct answer: A. The main purpose of an election campaign is to communicate with voters about the candidates, their ideas, policies, programmes, plans and promises. Campaigning gives citizens an opportunity to learn about the choices before them and compare those choices before voting. A campaign should support informed democratic decision-making; it should not use bribery, threats or deliberately false information. Option B is wrong because voter lists are prepared and updated through a separate electoral-administration process. Option C is wrong because counting takes place after polling and is not the purpose of campaigning. Option D is wrong because delimitation concerns constituency boundaries, not the communication of campaign programmes. A is correct because it states the educational and informational role of campaigning. Memory cue: campaign means “inform, discuss and compare before voting.”