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If a market survey shows high interest but actual sales remain low, what difference becomes evident?

Answer and explanation

Correct answer: A difference between interest and purchasing behaviour

People may express interest because the idea sounds attractive, but purchase depends on price, timing, access, trust, urgency, and actual willingness to pay. Therefore, stated interest is not the same as validated demand. The entrepreneur should test transactions, prototypes, pre-orders, or observed behaviour before concluding that the survey proves sales.

Related tags

Stated DemandActual DemandIntroduction To EntrepreneurshipEntrepreneurial Skills IArtificial IntelligenceClass 9 Mcq

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