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A shop gives suggestions based on a customer's purchase history. Which ethical precaution is most necessary?

Answer and explanation

Correct answer: Providing clear information about data use and obtaining proper consent

The governing concept is responsible personal-data use, especially transparency, consent and privacy. Purchase history can reveal a person’s habits, so the customer should be told what is collected, why it is used and, where appropriate, asked for informed consent. Option B provides that safeguard. Publishing data, removing customer choice and keeping records forever increase privacy risk; they are not ethical precautions.

Related tags

Purchase-HistoryConsentData-EthicsPrivacyBasics Of Data Literacy And Its ImportanceData LiteracyArtificial IntelligenceClass 9 Mcq

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