A person treats risk-taking as entrepreneurship and begins without cost estimates or customer testing. Which myth is operating here?

Correct answer: Courage can replace preparation and evidence

The direct answer is B: courage can replace preparation and evidence. This is the dangerous myth operating in the situation. Entrepreneurship does involve accepting uncertainty, but responsible risk-taking is calculated, not careless. Step by step: the person assumes that taking risk itself proves entrepreneurship; they do not estimate costs; they do not test whether customers want the product; therefore, the decision is based on confidence rather than evidence. A better approach is to estimate expenses and possible income, identify risks, speak with potential customers, make a small trial, study the results, and then decide whether to continue. Option A, “planning eliminates every risk,” is also a myth, but it is not what the person is acting on; planning can reduce and prepare for risks, not remove them all. Option B is correct because it treats bravery as a replacement for preparation and proof. Option C, “customer testing is always expensive,” is false; interviews, prototypes, small trials, or online forms may be inexpensive. Option D, “greater risk guarantees greater profit,” is false because risk can also cause loss, and profit is never guaranteed. Memory cue: entrepreneurship is not blind courage; it is informed, calculated action.