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What may happen if a brand name differs in colour from the background but the background texture is very complex?

Answer and explanation

Correct answer: Colour contrast will help but complex texture may reduce readability

Colour contrast between lettering and its background can improve separation and make a brand name easier to notice. However, a busy or complex texture introduces competing lines and shapes behind the letters, reducing figure-ground clarity and readability. Option B correctly considers both effects. The name is not necessarily invisible, texture is not irrelevant, and contrast cannot automatically enlarge the text.

Related tags

Package DesignComplex TextureReadabilityContrastPrinciples Of ArtArt EducationClass 9 Mcq

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