एक ब्रांड को पता चलता है कि ग्राहक अब वस्तु के बजाय पहचान दिखाने वाले अनुभव खरीदना चाहते हैं। वह किस रणनीति की ओर जाएगा?
A brand finds that customers now want to buy experiences that express identity rather than objects. Which strategy should it move towards?
Explanation opens after your attempt
B. अनुभव आधारित समुदाय और सदस्यता बनानाBuild experience based community and membership
Concept
Identity and experience are social motives. In exams connect identity signalling with experience strategy.
Why this answer is correct
The correct answer is B. अनुभव आधारित समुदाय और सदस्यता बनाना / Build experience based community and membership. Identity and experience are social motives. In exams connect identity signalling with experience strategy.
Exam Tip
पहचान और अनुभव सामाजिक प्रेरक हैं। परीक्षा में identity signalling को experience strategy से जोड़ें।
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