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If a manager protects the dignity of vulnerable groups in a socially sensitive advertisement, what does this show?

Answer and explanation

Correct answer: Sensitive professional service motive

The governing concept is that professional management includes responsibility toward society and respect for human dignity. Advertising can influence public attitudes, so using stereotypes, humiliation or insensitive images may harm vulnerable groups even when a campaign attracts attention. A manager who checks the message, avoids discrimination and protects dignity is applying professional judgement in the wider social interest. Option A is correct because it combines service orientation with sensitivity and responsibility. Option B is too narrow: an advertisement may require promotional skill, but the example specifically concerns ethical conduct. Options C and D relate to entry or knowledge and do not explain the action.

Related tags

Management-As-ProfessionSocial-ResponsibilityHuman-DignityManagement As A ProfessionNature And Significance Of ManagementBusiness StudiesClass 12 Mcq

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