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A publisher releases an e-book along with a printed book. This is an example of which change?

Answer and explanation

Correct answer: Digital publishing

The governing concept is the technological environment, which includes changes in tools, processes, and methods used by businesses to create, distribute, or sell products. An e-book is produced and delivered through digital technology, so offering it beside a printed book represents digital publishing. Therefore, option B is correct. An interest-rate change belongs to the economic environment, political instability belongs to the political environment, and a religious ritual is a social or cultural matter. None of these alternatives describes the use of electronic publishing technology.

Related tags

Business-EnvironmentTechnological-EnvironmentDigital-PublishingTechnological EnvironmentBusiness EnvironmentBusiness StudiesClass 12 Mcq

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