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What does trademark law protect?

Answer and explanation

Correct answer: Brand name and symbol

The governing concept is trademark protection in the legal environment. A trademark is a legally protected sign, name, logo, symbol, word or other distinctive mark that identifies the source of goods or services. It helps consumers distinguish one business’s offerings from those of competitors and prevents unauthorised use that may create confusion or unfairly exploit brand reputation. Option C is correct because brand names and symbols are common subjects of trademark protection. A trademark does not control weather, determine a customer’s income or generally protect an office colour by itself. The legal protection is connected to distinctiveness and business identification.

Related tags

Business-EnvironmentLegal-EnvironmentTrademarkIntellectual-PropertyLegal EnvironmentBusiness EnvironmentBusiness StudiesClass 12 Mcq

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