Why is creating a product portfolio useful in handicrafts?
Answer and explanation
Correct answer: Options are available for different price ranges, uses and customer groups
A product portfolio includes products with different designs, uses and price ranges. It helps an artisan meet the needs of varied customer groups, such as gift buyers, household users and customers seeking premium items. Therefore, option A is correct. Making only one type of product would limit customer choice and market reach, so option B is incorrect. Exam tip: remember a product portfolio as a planned range of products for diverse customer needs.
Frequently asked questions
What is the correct answer to this question?
Options are available for different price ranges, uses and customer groups
Why is this the correct answer?
A product portfolio includes products with different designs, uses and price ranges. It helps an artisan meet the needs of varied customer groups, such as gift buyers, household users and customers seeking premium items. Therefore, option A is correct. Making only one type of product would limit customer choice and market reach, so option B is incorrect. Exam tip: remember a product portfolio as a planned range of products for diverse customer needs.
Which subject and chapter does this question cover?
This is a Class 11 Home Science question. Chapter: Work, Livelihood and Career. Topic: Traditional occupations in India - Handicrafts.
