What is the most practical benefit of quality certification in handicrafts?
Answer and explanation
Correct answer: Increasing customer trust and entry into larger markets
Quality certification assures buyers that a handicraft product meets specified quality standards. It builds customer confidence and can help the product enter organised retail channels, exhibitions, and wider markets. Removing the artisan’s identity is not a purpose of certification. Exam tip: associate certification with quality assurance, customer trust, and market access.
Frequently asked questions
What is the correct answer to this question?
Increasing customer trust and entry into larger markets
Why is this the correct answer?
Quality certification assures buyers that a handicraft product meets specified quality standards. It builds customer confidence and can help the product enter organised retail channels, exhibitions, and wider markets. Removing the artisan’s identity is not a purpose of certification. Exam tip: associate certification with quality assurance, customer trust, and market access.
Which subject and chapter does this question cover?
This is a Class 11 Home Science question. Chapter: Work, Livelihood and Career. Topic: Traditional occupations in India - Handicrafts.
