In which situation will an entrepreneur's brand image become weak?
Answer and explanation
Correct answer: Hiding customer complaints and maintaining inconsistent product quality
Hiding customer complaints and maintaining inconsistent quality reduce customer trust. Negative experiences and dissatisfaction weaken a brand’s reputation, so option B is correct. Clean packaging is helpful, but it cannot compensate for poor quality or concealed complaints. Exam tip: In questions on brand image, look for customer trust, consistent quality, and honest business conduct.
Frequently asked questions
What is the correct answer to this question?
Hiding customer complaints and maintaining inconsistent product quality
Why is this the correct answer?
Hiding customer complaints and maintaining inconsistent quality reduce customer trust. Negative experiences and dissatisfaction weaken a brand’s reputation, so option B is correct. Clean packaging is helpful, but it cannot compensate for poor quality or concealed complaints. Exam tip: In questions on brand image, look for customer trust, consistent quality, and honest business conduct.
Which subject and chapter does this question cover?
This is a Class 11 Home Science question. Chapter: Work, Livelihood and Career. Topic: Entrepreneurship: definition and characteristics.
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