How can social proof be used in handicrafts?
Answer and explanation
Correct answer: By displaying genuine customer reviews, participation in handicraft fairs and a verified artisan identity
Social proof means that buyers develop confidence in a product from the experiences or approval of other customers, experts, or trusted institutions. Genuine reviews, participation in recognised fairs, and a verified artisan identity show the quality, origin, and credibility of handicrafts. Fake reviews are unethical and can damage customer trust rather than build it. Exam tip: link social proof with authentic, verifiable, and ethical promotion.
Frequently asked questions
What is the correct answer to this question?
By displaying genuine customer reviews, participation in handicraft fairs and a verified artisan identity
Why is this the correct answer?
Social proof means that buyers develop confidence in a product from the experiences or approval of other customers, experts, or trusted institutions. Genuine reviews, participation in recognised fairs, and a verified artisan identity show the quality, origin, and credibility of handicrafts. Fake reviews are unethical and can damage customer trust rather than build it. Exam tip: link social proof with authentic, verifiable, and ethical promotion.
Which subject and chapter does this question cover?
This is a Class 11 Home Science question. Chapter: Work, Livelihood and Career. Topic: Traditional occupations in India - Handicrafts.
