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What is the benefit of treating customer complaints as data in handicrafts?

Answer and explanation

Correct answer: Repeated quality problems can be identified

When customer complaints are recorded and analysed as data, recurring issues such as fading colour, loose stitching, or poor finishing can be identified. This helps artisans and producers take suitable corrective steps to improve quality. The other options go against learning from feedback and improving product quality. Exam tip: analysing complaint patterns is an important part of quality control.

Related tags

HandicraftsCustomer ComplaintsQuality ControlCustomer FeedbackData AnalysisTraditional OccupationsTraditional Occupations In India HandicraftsWorkLivelihood And Career

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