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What is the most practical benefit of quality certification in handicrafts?

Answer and explanation

Correct answer: Increasing customer trust and entry into larger markets

Quality certification assures buyers that a handicraft product meets specified quality standards. It builds customer confidence and can help the product enter organised retail channels, exhibitions, and wider markets. Removing the artisan’s identity is not a purpose of certification. Exam tip: associate certification with quality assurance, customer trust, and market access.

Related tags

HandicraftsQuality CertificationCustomer TrustMarket AccessTraditional OccupationsTraditional Occupations In India HandicraftsWorkLivelihood And CareerWork Livelihood And Career

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