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If an entrepreneur asks customer needs only after making the product, which planning weakness is shown?

Answer and explanation

Correct answer: Lack of prior market study

Market study means learning about customers before deciding what to produce and sell. It may include finding out what people need, how much they can pay, what alternatives already exist, and what quality or features they expect. This information helps an entrepreneur reduce waste and design a product that has a better chance of being accepted. Asking about needs only after production reverses this useful order.

The correct choice is A, lack of prior market study. The entrepreneur should first collect relevant customer information, then plan production and test whether the proposed product meets a real demand. If this step is skipped, the product may be unsuitable, too costly, or unwanted, even if it is made well. B, transparency, does not describe the planning error. C and D are positive abilities but are not shown by the action. Therefore, the weakness is failure to conduct a market study before making the product.

Related tags

Home-ScienceEntrepreneurshipMarket-Study

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