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An entrepreneur tells the customer the correct quantity and ingredients of a product. This is an example of what?

Answer and explanation

Correct answer: Transparency and ethics

Transparency means giving customers truthful and understandable information about a product or service. This can include the actual quantity, ingredients, relevant quality details, price, or limitations. Ethical entrepreneurship avoids misleading claims and allows customers to choose with proper knowledge. Honest information also supports trust and may be especially important when ingredients affect health, preference, or safety.

Option A is correct because accurately stating quantity and ingredients demonstrates both transparency and ethical behaviour. It does not confuse the customer or hide quality; those descriptions fit the opposite actions. Clear information should be communicated in a way the customer can understand, and the entrepreneur should keep the product consistent with what was stated. Trust is strengthened when words and actual delivery agree.

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TransparencyEthicsProduct Information

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