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If a campaign has slogans but no service access, what is the main weakness?

Answer and explanation

Correct answer: A gap will remain between behaviour change and actual support

The direct answer is A: a gap will remain between behaviour change and actual support. A slogan can create awareness or encourage people to value girls’ education, but awareness alone cannot provide a school place, teacher, transport, scholarship, counselling, safety, or another needed service. The reasoning is: first a message may change attitudes; then a family or girl may want to act; if the required service is unavailable or inaccessible, action cannot continue; therefore the practical result remains weak. Option A is correct because successful social programmes need both communication and reachable services. Option B is wrong because slogans without support do not make a scheme more effective. Option C is wrong because education does not complete itself; enrolment, attendance, teaching, and family support are needed. Option D is wrong because monitoring remains necessary to check whether messages lead to real attendance and support. Exam cue: awareness opens the door, but services make the change possible.

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Home-ScienceService-AccessCampaign

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