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Why is adding only cost not enough while deciding price?

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Answer and explanation

Correct answer: Because customer value, competition, and demand also matter

Cost helps establish a minimum financially sensible price, but pricing also depends on the value customers perceive, competing offers, demand conditions, and the enterprise’s objectives. Ignoring these factors may produce a price customers reject or a price that misses possible value. Cost therefore matters, but it is not the only consideration; A is correct.

Tags

pricingdemand-analysisEntrepreneurship DevelopmentMSME and Business EntrepreneurshipBusiness StudiesClass 11 MCQ

Frequently asked questions

What is the correct answer to this question?

Because customer value, competition, and demand also matter

Why is this the correct answer?

Cost helps establish a minimum financially sensible price, but pricing also depends on the value customers perceive, competing offers, demand conditions, and the enterprise’s objectives. Ignoring these factors may produce a price customers reject or a price that misses possible value. Cost therefore matters, but it is not the only consideration; A is correct.

Which subject and chapter does this question cover?

This is a Class 11 Business Studies question. Chapter: MSME and Business Entrepreneurship. Topic: Entrepreneurship Development.

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