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Why does an entrepreneur look not only at customer complaints but also at changing habits while identifying an opportunity?

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Answer and explanation

Correct answer: Because changing habits may indicate future demand

Complaints reveal existing problems, while changing habits can reveal emerging preferences before a large demand becomes visible. By studying both, an entrepreneur can identify unmet needs, anticipate future demand, and design a timely product or service. This does not mean every trend will succeed; it must still be validated. Hence option A is the sound reason.

Tags

opportunity identificationcustomer needsmarket trendsEntrepreneurship DevelopmentMSME and Business EntrepreneurshipBusiness StudiesClass 11 MCQ

Frequently asked questions

What is the correct answer to this question?

Because changing habits may indicate future demand

Why is this the correct answer?

Complaints reveal existing problems, while changing habits can reveal emerging preferences before a large demand becomes visible. By studying both, an entrepreneur can identify unmet needs, anticipate future demand, and design a timely product or service. This does not mean every trend will succeed; it must still be validated. Hence option A is the sound reason.

Which subject and chapter does this question cover?

This is a Class 11 Business Studies question. Chapter: MSME and Business Entrepreneurship. Topic: Entrepreneurship Development.

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