What can be a good indicator of customer satisfaction?
Answer and explanation
Correct answer: Repeat purchase and positive feedback
Repeat purchases suggest that customers found the product or service valuable enough to return. Positive feedback provides direct evidence about their experience, although satisfaction should ideally be measured through several indicators such as complaints, ratings, retention, and surveys. Noise, product weight, or the owner’s busyness do not reliably show whether customers are satisfied.
Frequently asked questions
What is the correct answer to this question?
Repeat purchase and positive feedback
Why is this the correct answer?
Repeat purchases suggest that customers found the product or service valuable enough to return. Positive feedback provides direct evidence about their experience, although satisfaction should ideally be measured through several indicators such as complaints, ratings, retention, and surveys. Noise, product weight, or the owner’s busyness do not reliably show whether customers are satisfied.
Which subject and chapter does this question cover?
This is a Class 11 Business Studies question. Chapter: MSME and Business Entrepreneurship. Topic: Entrepreneurship Development.
