If an entrepreneur's sales are increasing but customer complaints are also increasing, what is the most appropriate step?
Answer and explanation
Correct answer: गुणवत्ता और सेवा प्रक्रिया की जांच करना
Increasing sales may show growing demand, but increasing complaints warn that quality, delivery, communication, or after-sales service may not be keeping pace. The entrepreneur should classify complaints, find the causes, and improve the relevant process while maintaining growth. Ignoring complaints, blaming customers, or doubling price does not address the operational problem.
Frequently asked questions
What is the correct answer to this question?
गुणवत्ता और सेवा प्रक्रिया की जांच करना
Why is this the correct answer?
Increasing sales may show growing demand, but increasing complaints warn that quality, delivery, communication, or after-sales service may not be keeping pace. The entrepreneur should classify complaints, find the causes, and improve the relevant process while maintaining growth. Ignoring complaints, blaming customers, or doubling price does not address the operational problem.
Which subject and chapter does this question cover?
This is a Class 11 Business Studies question. Chapter: MSME and Business Entrepreneurship. Topic: Entrepreneurship Development.