If an entrepreneur immediately accepts even incorrect customer feedback without checking, what is the risk?
Answer and explanation
Correct answer: Changes may move in the wrong direction
Customer feedback is useful, but one comment or inaccurate report may not represent the wider market. Before making a major change, the entrepreneur should verify the issue through repeated responses, observation, testing, or relevant data. Acting on unchecked information can waste money and time, reduce product value, and move the enterprise away from genuine customer needs.
Frequently asked questions
What is the correct answer to this question?
Changes may move in the wrong direction
Why is this the correct answer?
Customer feedback is useful, but one comment or inaccurate report may not represent the wider market. Before making a major change, the entrepreneur should verify the issue through repeated responses, observation, testing, or relevant data. Acting on unchecked information can waste money and time, reduce product value, and move the enterprise away from genuine customer needs.
Which subject and chapter does this question cover?
This is a Class 11 Business Studies question. Chapter: MSME and Business Entrepreneurship. Topic: Entrepreneurship Development.
