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What is the most suitable method for an entrepreneur to understand a customer's problem?

Answer and explanation

Correct answer: Ask customers questions and observe

Direct questions, careful listening, and observation provide evidence about what customers do, need, and find difficult. Using both conversation and observation is useful because people may describe a problem differently from how they behave in practice. Guessing alone is unreliable, while ignoring the issue or copying competitors does not establish the customer’s actual need.

Related tags

Customer-ResearchObservationEntrepreneurship DevelopmentMsme And Business EntrepreneurshipBusiness StudiesClass 11 Mcq

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