Home Science
Development Communication and Journalism
विकास संचार और पत्रकारिता
This Class 12 Home Science chapter introduces development communication as a way to share useful knowledge, encourage participation and support positive change in communities. Students explore communication processes, channels and media used for development, along with the role of journalism in informing the public. They learn the basics of news, reporting, writing and responsible media practice, while understanding how clear, accurate and ethical communication can address social, health, education and family-related concerns.
1Introduction
परिचय
This introduction helps Class 12 Home Science students understand the purpose and scope of Development Communication and Journalism. It presents communication as a means of sharing knowledge, encouraging participation, and supporting social and community development. Students become familiar with basic ideas such as audience, message, channels, feedback, and the role of media in addressing development concerns. The topic also prepares them to connect communication principles with clear, responsible, and socially relevant journalistic expression.
0 questionsSignificance
महत्त्व
In this Class 12 Home Science topic from the chapter “Development Communication and Journalism,” students explore why communication and journalism are essential for social and community development. They learn how clear messages, appropriate media, and responsible reporting can spread awareness, support informed decision-making, encourage participation, and promote positive changes in health, education, nutrition, and livelihoods. The topic also develops an understanding of audience needs, communication goals, and ethical practices in sharing development-related information.
0 questionsDevelopment
विकास
In this topic, Class 12 Home Science students explore development as a process of social and economic change, including improvements in quality of life, participation, equity, and sustainability. They connect these ideas with Development Communication and Journalism, learning how information, media, and clear reporting can create awareness, support informed decision-making, and encourage community participation. The topic also helps them understand how communication can address real needs and present development issues responsibly.
0 questionsDevelopment journalism
विकास पत्रकारिता
In Class 12 Home Science, Development Journalism is studied as a form of development communication that informs communities about issues affecting everyday well-being and social progress. Students explore how journalists research and present topics such as health, nutrition, education, gender, livelihoods and family welfare through clear, evidence-based reporting. The topic also highlights audience needs, media formats, ethics, accuracy and the responsibility to provide useful, inclusive and locally relevant information.
0 questionsDevelopment communication
विकास संचार
Development Communication in Class 12 Home Science explains how purposeful communication can support social and community development. Students learn to understand audiences, frame clear messages, select suitable media, and encourage participation in addressing development concerns. The topic connects communication processes with journalism, helping learners examine how information is gathered, presented, and shared through print, broadcast, and other media. It also develops awareness of ethical, inclusive, and people-centred communication in the context of Development Communication and Journalism.
0 questionsMethods of communication - Campaign
संचार की विधियाँ—अभियान
In this Class 12 Home Science topic from Development Communication and Journalism, students explore a campaign as a planned method of communication for addressing social and development concerns. They learn to identify an audience, set clear objectives, develop suitable messages, choose appropriate media and communication channels, and organise activities in a logical sequence. The topic also introduces the importance of participation, cultural sensitivity, ethical communication, implementation, and evaluating whether a campaign has effectively reached and influenced its intended audience.
0 questionsMethods of communication - Radio and television
संचार के माध्यम: रेडियो और टेलीविजन
In Class 12 Home Science, this topic explores radio and television as important tools of development communication and journalism. Students learn how each medium communicates information to large and diverse audiences, compare their features, reach, strengths, and limitations, and understand the role of scripting, presentation, sound, visuals, and feedback in effective programmes. It also highlights how broadcast media can support education, health awareness, community development, and informed social participation.
0 questionsMethods of communication - Print media
संचार की विधियाँ—मुद्रित माध्यम
In this Class 12 Home Science topic from Development Communication and Journalism, students explore print media as a method of communicating information for development. They learn how newspapers, magazines, newsletters, leaflets, brochures, posters and other printed materials carry messages to specific audiences. The topic covers selecting a suitable format, presenting content clearly, using language and visuals effectively, and understanding the strengths and limitations of print communication.
0 questionsMethods of communication - Information and communication technologies
संचार की विधियाँ – सूचना एवं संचार प्रौद्योगिकियाँ
This Class 12 Home Science topic introduces students to the methods of communication used in development communication and journalism. They learn how information is shared through interpersonal, group and mass communication, and examine the role of information and communication technologies in reaching different audiences. The topic also helps them understand how to choose suitable communication channels, present messages clearly, and use digital and media tools responsibly for education, awareness and community development.
0 questionsKnowledge and skills required for career
करियर के लिए आवश्यक ज्ञान और कौशल
In Class 12 Home Science, this topic from Development Communication and Journalism helps students understand the knowledge, abilities and work habits needed for careers in communication and media. Students explore clear writing, reporting, interviewing, editing, presentation, audience awareness and the responsible use of print, audio-visual and digital media. They also develop creativity, teamwork, critical thinking, research skills and ethical communication practices, while recognising how training, self-assessment and continuous learning support informed career choices.
0 questionsScope and career avenues in development communication
विकास संचार का दायरा और करियर के अवसर
This topic introduces Class 12 Home Science students to the scope of development communication and its role in sharing useful information for social and community development. As part of Development Communication and Journalism, it explores communication approaches, audiences, media platforms, message design and the connection between information, participation and change. Students also learn about career avenues in journalism, community media, broadcasting, digital content creation, public information, non-governmental organisations, government programmes, extension services and communication research.
0 questions